Mar 28, 2024  
Graduate Catalog 2015 - 2016 
    
Graduate Catalog 2015 - 2016 [ARCHIVED CATALOG]

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COM 730 - Mass Communication Theory

(4 credits)
Provides students with an introduction to the major theories and concepts in the field of mass communication. Attention is devoted to communication perspectives and to psychological perspectives. Topics include determinants of mass media news, effects of television news, political advertising and debates, television violence effects, TV and children, media economics, and the sociology and psychology of the mass media audience.


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