(3 credits) Business analysis involves identifying business needs and determining system solutions to business problems. Typically, the solutions include a systems development component but may also consist of process improvement, strategic planning and policy development. Major areas of study include: Enterprise Analysis, Requirements Planning and Management. Requirements Elicitation, Requirements Analysis and Documentation, Solution Assessment and Validation. This course aims to (i) introduce advanced concepts related to business analysis, (ii) help students gain in depth knowledge of various techniques used in business analysis, (iii) develop skills required to complete various business analysis tasks, (iv) illustrate various business analysis practices employed in the industry (v) understand the role of change management and communication in business analysis. This course does not require any technical expertise and will not teach any specific computer programming.
(3 credits) Must be admitted as a graduate student to be eligible for this course. This course is designed to teach the students the nature and scope of Project Management (PM). The students will learn the planning process of a project as well as managerial challenges associated with the design, control and scheduling of projects. The course discusses techniques and decision tools used in solving project management issues as well as strategies for successfully managing Information Technology Projects. Project management software will be used throughout the course.
(3 credits) Prerequisite: Completion of Level I and II MBA courses. Study of areas in which computers can be used as tools in management decision making and evaluation of alternatives. Functional components of a Decision Support System (DSS). Decision models and end-user modeling. User-DSS interfaces. Planning and developing a DSS. Concepts of knowledge-based systems and expert systems. Components of expert systems. Knowledge acquisition. Expert-systems development with a commercial shell. Manipulation of quantified uncertainty factors. Derivation of knowledge from data. Significance of groupware and document-management systems to decision making.
IST 616 - Emerging Technologies in Information Systems
(3 credits) Prerequisite: Completion of the MCISM IST track preparatory program. Introduction to current research topics in information systems. Explores how research is done in the areas. State-of-the-art industrial practices are also examined. Students make presentations on current research topics in information systems based on surveys of recent conference and journal articles. Must be taken the first semester after completion of the preparatory program.
IST 618 - Systems Thinking and Modeling for Dynamic Information Systems
(3 credits) Prerequisites: Completion of MCIS IST track preparatory program. This course in systems thinking assesses IS/IT systems by examining the entire system, including human, community, resource, environmental, and social processes, to get a holistic view into how organizations and individuals often look at the world, assess problems, and invent solutions. Because the way systems are designed determines outcomes, the course also looks at system dynamics and the intended and unintended consequences of various actions. Using nonlinear thinking to complement typical linear way of thinking, students will learn, step by step, the standard methods of system dynamics governed by levels/rates or stocks/flows processes. They will conceptualize and build a system dynamics model, from scratch, conduct appropriate model analysis, and develop model-based recommendations. Based on hands-on experience in computer simulation and gaming, students will learn to perform model formulation and validation in diverse settings.
(3 credits) Prerequisite: IST 603. Introduces advanced systems principles and concepts; logical analysis, design and modeling of software systems with emphasis on object oriented systems; use of Unified Modeling Language, the Rational Unified Process, and CRC cards; use of CASE tools, with emphasis on use cases and use case diagrams, class diagrams, sequence diagrams, collaboration diagrams, and state diagrams.
(3 credits) Prerequisite: IST 604. The course emphasizes the implementation of relational database management systems. Topics include database design algorithms, transaction processing, concurrency control, recovery, distributed query processing, and database security. Emerging technologies, one of the following advanced database topics will also be discussed: object-oriented databases, deductive databases, knowledge discovery/data mining, data warehousing.
IST 635 - Business Value of Information Technology
(3 credits) Must be admitted as a graduate student to be eligible for this course. This subject will expose students to models and methods for aligning a business strategy with appropriate investment in information technology infrastructure and services. A variety of information and technical architectures will be explored together with how they relate to different styles of business strategy. In particular, the focus will include architectures that will enable flexible collaboration with business partners so that the business value can be realized from the firm’s IT investment.
(3 credits) Advanced knowledge of data communications and networking as they apply to computer security. Identifying and analyzing the various types of security risks. Investigating the tools used to counteract security risks. Developing security and business continuity plans based on the security risks and tools incorporated.
(3 credits) Prerequisites: IST 600 and IST 601. Provides an understanding of evolving Internet technologies and explores the business implications of these developments. Focus is on the fit between technology and strategy. Provides tools, skills, and an understanding of technology, business concepts, and issues that surround the emergence of electronic commerce on the Internet. In addition to acquiring basic skills for navigating the Internet and creating a personal electronic presence on the World Wide Web, the student develops an understanding of the current practices and opportunities in electronic publishing, electronic shopping, electronic distribution, and electronic collaboration.
(3 credits) Prerequisites: IST 636/736 or CIS 675. Covers advanced topics in information including disaster recovery and business continuity plans, digital forensics, mobile device security.
(3 credits) Prerequisite: Completion of MCIS IST track preparatory program. This course introduces the basic concepts of business analytics, data warehousing, and data mining. Topics discussed include: the need for business analytics in today’s dynamic business environments, data warehousing strategies, technologies, designs, and architectures (e.g., star schemas), data mining techniques and algorithms (e.g., clustering, classification, predictive modeling, decision trees, neural networks, and visualization). Sample applications of these technologies and techniques will be discussed. Textbook will be supplemented with current articles on data mining technology and applications.
(3 credits) Prerequisite: IST 604. Introduction to Geographic Information Systems(GIS), spatial database and specialized application of GIS concepts and tools to the analysis of business problems. Covers spatial data representation, modeling, handling, and manipulation. Emphasis on issues related to business service planning, spatial data mining, analysis and decision support. Introduces GIS software to perform geographic query, analysis , visualization and custom application development. Student also learn to evaluate GIS assets, constraints, risks and strategies for implementation of GIS technology.
(4 credits) Prerequiste:This course addresses the increasing need to integrate a broad range of enterprise processes, information systems functions, and hardware and software technologies. Topics covered include: the need, motivation, and business drivers for integration-in any of its forms: processes, functions, or technologies; challenges and obstacles related to integration and implementation of comprehensive enterprise systems within and across organizations; planning, initiating, selecting, realizing, supporting, and maintaining an enterprise system. Change management issues and team dynamics relating to enterprise systems will also be discussed. The course will also touch on specific integration models and technologies.
(3 credits) Prerequisites: Completion of MCIS IST track preparatory program. IT Governance is a collection of processes that define the management, planning, review, and performance reporting that establishes control over IT investment, projects, and delivery of services. IT Governance “helps ensure that IT supports business goals, optimizes business investment in IT, and appropriately manages IT-related risks and opportunities” (COBIT). This includes creating appropriate decision rights and accountability frameworks. This course explores these processes to better understand how organizations can achieve higher levels of IT effectiveness by developing their governance processes. Material covered includes best practices from existing industry standards such as COBIT, ITIL, and ISO.
(3 credits) Prerequisite: IST 636. The course examines the interconnectedness of modern life through an exploration of fundamental questions about how our social, economic, and technological worlds are connected. Students explore game theory, the structure of the Internet, social contagion, the spread of social power and popularity, network models of markets, online auctions, and information cascades.
(1 credits) Prerequisite: Department consent required. Undergraduate students, Nondegree graduates ineligible to enroll in 600/700/800 level graduate courses. Work experience in a professional environment. The work performed must enhance the academic experience, extend the academic curriculum, and provide a meaningful learning experience in the student’s area of interest. Term paper required.
(4 credits) Prerequisite: Prior approval of written proposal by CIS faculty advisor and permission of Department Chair. Project in any approved area of information systems. May be repeated with departmental approval. Term report required.
(4 credits) This course is designed to teach the students the nature and scope of Project Management (PM). The students will learn the planning process of a project as well as managerial challenges associated with the design, control and scheduling of projects. The course discusses techniques and decision tools used in solving project management issues as well as strategies for successfully managing Information Technology Projects. Project Management sotware will be used throughout the course.
(4 credits) Prerequisite: IST 604. The course emphasizes the implementation of relational database management systems. Topics include database design algorithms, transaction processing, concurrency control, recovery, distributed query processing, and database security. Emerging technologies, one of the following advanced database topics will also be discussed: object-oriented databases, deductive databases, knowledge discovery/data mining, data warehousing.
(3 credits) Prerequisite: IST 606. Advanced knowledge of data communications and networking as they apply to computer security. Identifying and analyzing the various types of security risks. Investigating the tools used to counteract security risks. Developing security and business continuity plans based on the security risks and tools incorporated.
(3 credits) Prerequisites: IST 636/736 or CIS 675. Covers advanced topics in information including disaster recovery and business continuity plans, digital forensics, mobile device security.
(4 credits) Prerequisite: Completion of Level I and II MBA courses. This course introduces the basic concepts of business analytics, data warehousing, and data mining. Topics discussed include: the need for business analytics in today’s dynamic business environments, data warehousing strategies, technologies, designs, and architectures (e.g., star schemas), data mining techniques and algorithms (e.g., clustering, classification, predictive modeling, decision trees, neural networks, and visualization). Sample applications of these technologies and techniques will be discussed.
(3 credits) Prerequisite: IST 604. Introduction to Geographic Information Systems(GIS), spatial database and specialized application of GIS concepts and tools to the analysis of business problems. Covers spatial data representation, modeling, handling, and manipulation. Emphasis on issues related to business service planning, spatial data mining, analysis and decision support. Introduces GIS software to perform geographic query, analysis , visualization and custom application development. Student also learn to evaluate GIS assets, constraints, risks and strategies for implementation of GIS technology.
(3 credits) Prerequisite: IST 636. The course examines the interconnectedness of modern life through an exploration of fundamental questions about how our social, economic, and technological worlds are connected. Students explore game theory, the structure of the Internet, social contagion, the spread of social power and popularity, network models of markets, online auctions, and information cascades.
(4 credits) Prerequisite: Doctoral Standing. Provides an in-depth discussion of research design and measurement issues for IS researchers. Includes principles and logic of experimental and non-experimental research design and measurement theory, scaling methods, principles of qualitative research design and comparison of various design techniques including reliability.
(4 credits) Prerequisite: Doctoral Standing. This subject is intended to provide students with a deep understanding of the core principles and classical research literature in the field of Information Systems. In particular, the course is intended to familiarize students in the fundamental themes, and key research areas and their methodologies.
(4 credits) Prerequisite: Doctoral Standing. This course intends to develop a comprehensive understanding of the state of art in IS technologies, systems, issues and policies. The content and topic varies according to the instructor. The student will be expected to develop a position paper in one of the evolving areas of IS.
(4 credits) Prerequisite: Doctoral Standing. This subject is intended to provide students with a deep understanding of Knowledge Management and the strategies, techniques, tools, technologies and systems that enable organizations to enquire, store, distribute and process knowledge. In todays’ knowledge economy an understanding of Knowledge Management Systems is definitely a vital area to have mastery of within the IS field.
(3 credits) Focuses on research in Information Sytems. Involves IS faculty, outside speakers and dissertation stage doctoral students. Students must be enrolled in IST 899(Dissertation).
(5 credits) Prerequisite: IST 800, IST 801 and IST 802. Investigation of selected problem in Information Systems. May be repeated with change of topic.
INB 690 - Professional Internship in International Business
(4 credits) Prerequisites: MBA 602 and permission of the IB Program Director. Provides the student with professional work experience in a global business organization that extends the curriculum and provides meaningful experience related to the student’s area of interest. Term report required.
INB 696 - Special Topics in International Business
(4 credits) Prerequisites: MBA 602 or equivalent. Explores selected topics or problems in international business with lectures, discussions, exercises and or field projects. May be repeated for different topics with permission of the Program Director.
(4 credits) Prerequisites: MBA 602 and permission of the IB Program Director. Study of a significant problem or area in international business, conducted under the supervision of a faculty advisor. Proposal and final report required.
(3 credits) Prerequisite: Regular admitted graduate student in College of Business or permission of Department Chair. Focuses on the dynamic interactions of people working in organizations; applies various managerial concepts, models, theories, and tools for identifying, diagnosing, and solving organizational problems; topics include motivation, leadership, job design, decision making, and group and team dynamics.
(3 credits) Prerequisite: MLR 501 or permission of Department Chair. Nature and importance of organizational structure and design; functions and dysfunctions of traditional designs; how and why organizational designs change; effects of the environment, technology, information and control systems, power structures, and political behavior on organizational performance.
(3 credits) Prerequisite: MLR 501 or permission of Department Chair. Examination of the organized labor movement in the United States and its influence on political and legal institutions; analysis of legislation relating to labor, management, and the public; laws and regulations concerning wages, hours, collective bargaining, labor contracts, and arbitration.
(3 credits) Prerequisite: MLR 501 or permission of instructor. The law of industrial relations with emphasis on the Labor-Management Relations Act, including unfair practices and representation cases.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Collective bargaining by federal, state, and local employees; differences between public and private employment; union security, impasse procedures, and implications of collective bargaining for public management; impact of collective bargaining on wages and other conditions of employment in the public sector.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Analyzes employment practices law and its impact on employment decision making; equal employment opportunity and discrimination; occupational safety and health; pension and benefit regulations and laws that pertain to the employment relationship; emphasis on the impact of regulations on organization personnel and human resource policy.
(3 credits) Prerequisite: None for business students; permission of instructor for non-business students. Exploration of the business formation process, the management and operation of new/smaller enterprises both within and apart from existing ventures; students are required to develop a written business venture plan and may act as advisors to existing smaller enterprises.
(4 credits) Prerequisite: MLR 501 or permission of instructor. Analysis of issues involved in managing different functional departments; examination of the types of interactions and conflicts that typically occur between departments; methods of dealing with interdepartmental problems considered along with current management techniques for improving strategic and operational performance.
MGT 555 - Trends In Employee Relations & The Quality Of Working Life
(3 credits) Prerequisite: MLR 501 or permission of instructor. Exploration of cooperative work systems and efforts by labor and management to work together to improve the quality of work life by increasing effectiveness of the organization, its productivity, quality, and work satisfaction, and understanding the processes used to accomplish these ends.
(3 credits) Prerequisites: MLR 601; must be admitted as a graduate student to be eligible for this course. This course is a comprehensive analysis of human resource information systems (HRIS). The students will explore the use and purpose of these systems and how they can improve the efficiencies of the modern HR department. Through lecture and class discussion the student will become familiar with HRIS systems and their application in areas such as payroll, benefits administration and recruitment.
(3 credits) Prerequisite: MLR 501 or permission of Department Chair. Analysis of aspects of managing in which specific behavioral skills can be developed; focus on individual managers and skill development in such areas as goal setting, time management, conducting meetings, communication processes, delegation, training, and appraisal interviews.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Strategic, managerial, and human resource issues in international business management; cultural differences and managerial practices in different countries; planning and control of small businesses and global enterprises; evaluating the performance of overseas subsidiaries; coordinating operations in different countries; overseas decisions; career concerns with overseas assignments.
MGT 600 - Quantitative Methods in Human Resource Management
(3 credits) Must be admitted as a graduate student to be eligible for this course. This course covers descriptive and inferential statistics regularly used by human resource practitioners. Topic areas include retention and turnover analysis, test validation, adverse impact analysis, and evaluating the effectiveness of training interventions. Focuses on using quantitative methods to solve real-world human resource problems, and to aid in strategic decision making.
MGT 601 - Human Resources Management & Labor Relations
(3 credits) Prerequisite: MLR 501 and ECN 503; must be admitted to the College of Business as a degree-seeking graduate student to be eligible for this course. A review of basic processes and significant issues in managing human resources in organizations; topics include recruitment, employee selection, training, compensation and benefits, legal issues, the historical framework for organized labor, union behavior, and collective bargaining.
(3 credits) Prerequisites: MLR 601 and ECN 503 or equivalent, or permission of Department Chair. Supply and demand for labor, search process, wage differentials, vacancies, and unemployment; union growth, models of the bargaining process, and the impact of unions on labor markets.
(3 credits) Prerequisite: MLR 501 or equivalent. The course prepares students to engage in a field study of organizational diagnostics for purposes of organizational change initiatives. The course focuses on research methods such as data collection, data analysis, and data reporting that are in line with action research.
MGT 604 - Leadership and Interpersonal Effectiveness
(3 credits) Prerequisite: MLR 501 or permission of Department Chair. Current topics affecting the leadership of individuals and groups; designed to stimulate new insights and behaviors to improve interpersonal effectiveness; exploration of issues such as network building, leadership, impact of positive expectations, agenda setting, power and influence, mentoring, team building, innovation, and group process.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Issues involving organizational change and methods for helping organizations adapt to rapidly changing environments; strategies and methods of organizational change; consultative methods and the role of the change agent; the nature of organizations in the future; methods of needs assessment; and indicators of organizational effectiveness.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Problems in research and development administration, emphasizing planning, organizing, directing, and controlling the research function; responsibilities of research administrators; coordination of outside research services with the rest of the organization; supervising research personnel; development of organizational designs conducive to R&D effectiveness.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Analysis of individual differences and their influences on effective management; emphasis on the presentation of various assessment measures, their evaluation, and application of results toward the understanding of individual behavior; implications for effective self-management, career advancement, motivation, leadership, and decision making are discussed.
(2 credits) Prerequisite: MLR 501 or permission of instructor. Analysis of problem-solving processes in small, cross-functional teams; emphasis on developing behavioral skills in problem analysis and solution selection; team facilitation skills, including listening and feedback, conflict management, and conducting meetings; building coalitions with external groups and action plans necessary for successful project implementation.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Advanced study of multinational corporations in diverse political, economic, and cultural environments; examination of concepts and theories relating to multinational business strategy and operations; broad coverage of issues affecting top management decision making, including business-government relations, headquarters-subsidiary relationships, and cross-functional coordination of operations across borders.
(3 credits) Prerequisite: MLR 601 or permission of Department Chair. Detailed study of performance appraisal and compensation systems; includes job analysis, job evaluation, wage surveys, pay structure design, individual and group incentive systems, appraisal methods, and salary and benefits administration; also includes economic, legal, and union influences and role of reward systems as a source of work motivation and perceptions of fairness.
MGT 641 - Employment Planning, Personnel Selection, & Training
(3 credits) Prerequisite: MLR 601 or permission of Department Chair. Processes, concepts, and techniques relevant to the planning, recruitment, selection, and training functions of human resource management; evaluation of personnel techniques; focus on organizational and governmental constraints and influences.
(3 credits) Prerequisite: MLR 601 or permission of Department Chair. Structure of organized labor; types, methods, and aims of unions; trade and labor contracts; arbitration and mediation methods, and services; federal and state regulation of collective bargaining.
MGT 686 - Current Problems In Management & Labor Relations
(3 credits) Prerequisites: MLR 601 and permission of Department Chair. Seminar dealing with selected problems in the field of management or labor relations. May be repeated with change in topic.
(3 credits) Prerequisites: Two MLR courses, at least one of which must be at the 600 level; permission of instructor and Department Chair. Provides students with an opportunity to gain practical experience in human resources, labor relations, and/or management. Must be arranged in advance of the semester at the initiative of the student or the faculty member. Students must work a minimum of 14 hours per week during the semester under the supervision of a professional manager. A written report in a format agreed to in advance is required. The course is graded on a Satisfactory/Fail basis.
(3 credits) Prerequisite: MLR 601 or permission of instructor. Survey of the various types of dispute resolution processes available as alternatives to litigation; detailed study of the primary dispute resolution processes-negotiation, mediation, and arbitration-as well as some of their hybrid variants; description and analysis of several noteworthy applications, the context for which ranges from the personal to the global; consideration of the impediments to use of so-called alternative dispute resolution processes, such as the alternatives to court adjudication, and suggestions on how those impediments might be overcome.
(4 credits) Prerequisites: Two MLR courses, at least one of which must be at the 600 level, and permission of instructor. Application must be submitted to the Graduate Business Programs Office early in the semester prior to enrollment in the course. Study of a significant problem in some phase of human resources or labor relations with the topic selected from the candidate?s area of interest; a written report, suitable for publication in a professional journal, is required.
MGT 701 - Human Resources Management & Labor Relations
(3 credits) Prerequisite: MLR 501 or permission of instructor. A review of basic processes and significant issues in managing human resources in organizations; topics include recruitment, employee selection, training, compensation and benefits, legal issues, the historical framework for organized labor, union behavior, and collective bargaining.
(3 credits) Prerequisites: MLR 601 and ECN 503 or equivalent, or permission of instructor. Supply and demand for labor, search process, wage differentials, vacancies, and unemployment; union growth, models of the bargaining process, and the impact of unions on labor markets.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Current topics affecting the leadership of individuals and groups; designed to stimulate new insights and behaviors to improve interpersonal effectiveness; exploration of issues such as network building, leadership, impact of positive expectations, agenda setting, power and influence, mentoring, team building, innovation, and group process.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Issues involving organizational change and methods for helping organizations adapt to rapidly changing environments; strategies and methods of organizational change; consultative methods and the role of the change agent; the nature of organizations in the future; methods of needs assessment; and indicators of organizational effectiveness.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Problems in research and development administration, emphasizing planning, organizing, directing, and controlling the research function; responsibilities of research administrators; coordination of outside research services with the rest of the organization; supervising research personnel; development of organizational designs conducive to R&D effectiveness.
MGT 707 - Total Quality Management/Continuous Quality Improvement
(3 credits) Prerequisite: MLR 501 or permission of instructor. Overview of managerial considerations in implementing an enterprise-wide quality improvement program; course includes discussion of senior management leadership, objectives, strategy, program design, implementation structure, customer satisfaction measurement, process improvement, training, lower-level involvement, supporting management programs, and the assessment of financial results.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Analysis of individual differences and their influences on effective management; emphasis on the presentation of various assessment measures, their evaluation, and application of results toward the understanding of individual behavior; implications for effective self-management, career advancement, motivation, leadership, and decision making are discussed.
(2 credits) Prerequisite: MLR 501 or permission of instructor. Analysis of problem-solving processes in small, cross-functional teams; emphasis on developing behavioral skills in problem analysis and solution selection; team facilitation skills, including listening and feedback, conflict management, and conducting meetings; building coalitions with external groups and action plans necessary for successful project implementation.
(3 credits) Prerequisite: MLR 501 or permission of instructor. Advanced study of multinational corporations in diverse political, economic, and cultural environments; examination of concepts and theories relating to multinational business strategy and operations; broad coverage of issues affecting top management decision making, including business-government relations, headquarters-subsidiary relationships, and cross-functional coordination of operations across borders.
MGT 740 - Performance Appraisal & Compensation Systems
(3 credits) Prerequisite: MLR 601 or permission of instructor. Detailed study of performance appraisal and compensation systems; includes job analysis, job evaluation, wage surveys, pay structure design, individual and group incentive systems, appraisal methods, and salary and benefits administration; also includes economic, legal, and union influences and role of reward systems as a source of work motivation and perceptions of fairness.
MGT 741 - Employment Planning, Personnel Selection, & Training
(3 credits) Prerequisite: MLR 601 or permission of instructor. Processes, concepts, and techniques relevant to the planning, recruitment, selection, and training functions of human resource management; evaluation of personnel techniques; focus on organizational and governmental constraints and influences.
(3 credits) Offered in conjunction with the Cleveland-Marshall College of Law; focuses on matters of concern to entrepreneurs and their businesses and the interface of professionals who serve entrepreneurs and their businesses; topics include family business, ethics, boards of directors, understanding the legal implications of selected topics, and the roles of clients and professionals.
MGT 786 - Current Problems In Management & Labor Relations
(3 credits) Prerequisites: MLR 601 and permission of instructor. Seminar dealing with selected problems in the field of management or labor relations. May be repeated with change in topic.
(3 credits) Prerequisite: MLR 601 or permission of instructor. Survey of the various types of dispute resolution processes available as alternatives to litigation; detailed study of the primary dispute resolution processes-negotiation, mediation, and arbitration-as well as some of their hybrid variants; description and analysis of several noteworthy applications, the context for which ranges from the personal to the global; consideration of the impediments to use of so-called alternative dispute resolution processes, such as the alternatives to court adjudication, and suggestions on how those impediments might be overcome.
(3 credits) Prerequisite: Completion of the Advanced Analytical and Operational Core. Prevailing theories and research trends within the areas of management strategy, international management, organizational behavior, organizational design, and human resource management are examined with a focus on the most recent and relevant developments as they apply to current problems encountered by organizations. Required for MLR majors and minors in the D.B.A. program.
(3 credits) Prerequisite: MLR 801. Research in strategic management; major theoretical models and empirical research projects are critically examined; emphasis on the potential for practical applications to the strategic management of complex organizations.
(3 credits) Prerequisite: MLR 801. Provides an understanding of the theoretical and empirical work bearing on current issues in the field; students investigate such topics as union organizing, grievance procedures, bargaining theory, and bargaining outcomes.
MGT 891 - Doctoral Research In Management & Labor Relations
(12 credits) Prerequisites: Completion of two 800-level management and labor relations electives. Up to 12 credits may be considered toward dissertation credit requirements.
(3 credits) Exploration of the business formation process, the management and operation of new/smaller enterprises both within and apart from existing ventures; students are required to develop a written business venture plan and may act as advisors to existing smaller enterprises.
(3 credits) Examines theoretical and practical considerations in strategic market planning. Explores managerial, ethical, societal, and global dimensions of marketing decision making. Focuses on segmenting markets and making product, pricing, promotion, and distribution decisions.
(3 credits) Prerequisite: MKT 601 or permission of department chair. Provides retail management and merchandising framework for all types of businesses. Includes store location, layout, and design; merchandise offerings, assortments, pricing, and control; internal operations-staffing, supervision, promotions, customer services, store operations, and expense control; opportunities for small retailers; and legal and ethical considerations.
(3 credits) Prerequisites: MKT 601; must be admitted as a graduate student to be eligible for this course. Covers quantitative and qualitative research methods for analyzing marketing efforts and opportunities. Emphasizes primary techniques such as setting objectives, designing projects, collecting, processing, and analyzing data, reporting results to management, and integrating results into decision-making. Uses computers and latest statistical software.
(3 credits) Prerequisite: MKT 601 or permission of department chair. Covers tasks and responsibilities of professional selling and the challenges of managing both the individual and team sales function. Stresses analytical and interpersonal skills, account management, proposal development, planning, organizing, directing, motivating, and controlling a sales organization. Examines legal and ethical issues.
(3 credits) Prerequisite: MKT 601 or permission of department chair. Explores concepts, analytic tools, management practices, and advances in marketing goods and services to industrial, commercial, institutional, and other business markets in domestic and global environments. Includes lectures, case analyses, discussions, oral presentations, written reports, and implementation of a field project.
(3 credits) Prerequisite: MKT 601 or equivalent. The course provides an introduction to Internet technology and the marketing opportunities this technology presents. A multi-dimensional approach is used to combine practical application with marketing principles.
(3 credits) Prerequisite: MKT 601 or permission of Department Chair. Introduces the basic theories and methodology of customer relationship management, including identifying profitable customers, understanding their needs and wants, and building a bond with them by developing customer-centric products and services directed toward providing customer value. Provides hands-on experience with popular analytical CRM and data mining tools that are widely used in the industry. Topics will cover the issues in the customer life cycle: market segmentation, customer acquisition, basket analysis and cross-selling, customer retention and loyalty, and practical issues in implementation of successful CRM programs.
(3 credits) Prerequisite: MKT 501 or equivalent; must be admitted to the College of Business as a degree-seeking graduate student to be eligible for this course. Explores advanced theories, concepts, and techniques for formulating strategic marketing plans for business and non-business organizations in U.S. and global environments. Topics include environmental analysis, market opportunity analysis, segmentation and positioning, marketing-mix decisions, and formulating action plans.
(4 credits) Prerequisite: MKT 601 or permission of department chair. Examines social and psychological influences on individual, household, and organizational buyer behavior. Investigates models of buyer behavior and applies them in the marketing decision-making processes. Includes readings, lectures, discussions, and team projects.
(4 credits) Prerequisite: MKT 601 or permission of department chair. Provides an in-depth understanding of marketing planning, focusing on the tools necessary for analysis and decision making in a planning context. Emphasizes marketing decision-support systems in the planning process.
(4 credits) Prerequisite: MKT 601 or permission of department chair. Explores the marketing of services in consumer, business, nonprofit, and global settings. Investigates the nature of services and the theories, concepts, tactics, and strategies for solving marketing problems, improving service quality, and building customer satisfaction.