Nov 22, 2024  
Undergraduate Catalog 2014 - 2015 
    
Undergraduate Catalog 2014 - 2015 [ARCHIVED CATALOG]

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MKT 490 - Marketing Internship

[3 credit(s)]
Prerequisites: Junior standing, MKT 420, MKT 431, minimum overall GPA of 2.5, and permission of Department Chair. Designed to provide marketing students with practical experience in career paths in marketing management, marketing research, sales, retailing, advertising, and related fields. Student must submit a written proposal to be approved by a faculty advisor of the student’s choosing and IB Program Director before registration. Students must work under the supervision of marketing professionals. Internship credits will be based on hours worked: a minimum of 10 hours per week (or 150 hours) for two credits; 15 hours per week (or 225 hours) for three credits. A term report must be submitted, incorporating theory, marketing tools, and practical applications to the sponsoring organization and the student’s faculty advisor. Contact Department Office for application packet and instructions.


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