UST 651 - Fundraising and Revenue Generation

(4 credits)

Provides the fundamentals of fundraising and external relations for nonprofit organizations, with special emphasis on the challenges faced by small to mid-sized community and faith-based organizations. In a climate of devolution and other significant changes in the nonprofit environment, leaders and managers must pay increasing attention to developing a viable strategy for attracting diverse and sustained financial support as well as for developing productive relations with key stakeholder groups, including clients, area residents, members, trustees, legislators, the press, and other important constituents. This course is a practical, hands-on exploration of the skills and knowledge needed to equip leaders and managers of nonprofits to position their organizations effectively.

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