Dec 10, 2025  
Graduate Catalog 2025 - 2026 
    
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Graduate Catalog 2025 - 2026
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MKT 554 - Online Marketing Strategies

[3 credit(s)]
Prerequisite: MKT 601 or equivalent. The course provides an introduction to Internet technology and the marketing opportunities this technology presents. A multi-dimensional approach is used to combine practical application with marketing principles.


Click here for the schedule of courses


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