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Apr 20, 2024
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MKT 321 - International Business(4 credits) Prerequisite(s): MKT 301; must have at least junior standing and be a declared major in the College of Business to be eligible for this course. Introduces concepts, theories, information, and issues that impact business strategies in global markets. Investigates the role of international institutions and the cultural, economic, legal, and geopolitical influences on world trade. Examines the nature of business decisions across such functional areas as human resources management, finance and accounting, marketing, and operations management.
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