Apr 24, 2024  
Undergraduate Catalog 2011 - 2012 
    
Undergraduate Catalog 2011 - 2012 [ARCHIVED CATALOG]

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MKT 454 - Online Marketing Strategies

(4 credits)
Prerequisite(s): MKT 301 . Provides an introduction to Internet technology and the marketing opportunities this technology presents. A multidimensional approach is used to combine practical applications with marketing principles.


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