May 04, 2024  
Undergraduate Catalog 2020 - 2021 
    
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Undergraduate Catalog 2020 - 2021 [ARCHIVED CATALOG]

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SPM 420 - Sport Sales and Sponsorship

[3 credit(s)]
Prerequisites: PED 205 and PED 300. This course is designed to introduce students to sport sales and sponsorship in sport management settings. Theory and concepts of sales and securing sponsors will be considered, along with the use of technology as a means of modernizing selling and sponsorship processes.


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